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Marketing

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Marketing

Students Say Taste Comes First When Buying Baked Goods on Campus

Taste is the top priority for students when purchasing baked goods at campus outlets, according to a new report by Délifrance

Marketing

Baking Beyond Boundaries: Key Snacking Trends for Industrial Bakeries in 2025

In an exciting preview at Natural Products Expo West, Mondelēz International's SnackFutures Ventures is set to unveil groundbreaking insight

Marketing

A recipe for engagement: how SOCIAL MEDIA is shaping consumer behaviour

Social media is shaping consumer behaviour. What started with sharing recipes has quickly risen to influence every aspect of food

Foodservice

Délifrance launches new Smart Guide to help foodservice operators drive sales and enhance the customer experience

Délifrance has launched a new edition of the Smart Guide, aimed at helping operators overcome challenges in the foodservice industry.

Marketing

Made Smarter calls for food and drink manufacturers to open up factories for National Manufacturing Day

Donna Edwards, director of North West Adoption Programme, says UK-wide open house is a perfect opportunity to showcase the sector and...

Marketing

Health claims are particularly likely to influence younger consumers, Prinova research shows

Health claims influence the food and beverage purchasing decisions of most consumers, and are particularly likely to resonate with the...

Partner content

Simplify life with Rianta. Smart solutions for cutting, stacking, packaging and sealing

You help your customers simplify their everyday life and have more time for the important things. We support you in this. With smart...

Marketing

Fritsch's #SaveOurBakers project reveals the ingenuity and enterprise of artisan bakers

Following the pandemic outbreak and imposition of lockdown FRITSCH began a social media campaign, #SaveOurBakers, to highlight the...

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