Page 26 - The European Baking Ingredients Market Report 2022 - Volume 2
P. 26

26         European Baking Ingredients
                       Market Report 2022
                       Fedima








































































            reward comes to the fore when    when bringing a dessert to a dinner   at least most usually consumed, for
            pastries are eaten after having   party, consumers will often bring   each occasion.
            achieved something or after a    cakes or other products that are
            long day of work. Versatility is a   at once beautiful, shareable, and   The most iconic products &
            core aspect of pastries’ ability to   tasty. A similar approach is used   traditions
            tap into these diverse emotions   when purchasing a treat to be   Indeed, there are pastry products
            and sensations. Choice in types,   shared with housemates or a large   which have achieved international
            flavours, appearance and portion   family. Sweet pastries can offer   and global acclaim, for their cultural
            size mean that throughout the    moments of emotional relief and   associations, their taste, or their
            day, consumers have different    of social connection, each country   uniqueness. The croissant and pain
            options to align with their mood   having its own specificities in terms   au chocolat need no introduction,
            and emotional needs. For example,   of what product is most suited, or   as their status amongst the food



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