Page 38 - The European Baking Ingredients Market Report 2022 - Volume 2
P. 38
European Baking Ingredients Market Report 2022
INKWOOD RESEARCH
38 Belgium
BELGIUM
BELGIUM
Capital Brussels
Population 11,700,553 (2022)
control the bulk of the value
GDP (in US$ billion) US$599.8 (2021) share and have increased their
Expenditures spent on food (%) 13.42% (2018) product offerings to meet
customer demand for organic
Expenditure on food per capita (US$) US$3,034.7 (2018)
and wholemeal bread.
Source: Inkwood Research
Recent developments/packaging
innovations/product launches/
marketing campaigns
Key trends of bakery ingredients & businesses based on their social • There is a growing emphasis for
baked goods observed in country responsibilities, which includes products as free-from, organic,
• Baked goods was the least environmental conservation. and a healthy alignment, and
impacted among staple foods Initiatives such as that of the this positioning’s are prevalent
by the pandemic and registered Belgian organic bakery De Trog, in baked products. Schär's new
minimal value growth in 2020. which gave its excess produce launch addresses all of these
Similarly, in 2021, it showed to Natuurpunt (an independent themes. It increased its gluten-
minimal value and volume volunteer group in Flanders) free line under the Bio Pan
growth. Baked is a mature to be spread out on bird fields, Cereal brand, with the bread
product area in Belgium, with have made a favorable effect on produced from sourdough,
little room for growth. customers. quinoa, linseed, sunflower
seeds, and fiber, as well as being
• Consumers frequently rate • Artisanal bakeries continue to organic.
Product Analysis – bakery ingredients
Belgium baked goods market, by product, 2020 (US$ Million)
3500
672.8
3000 57.2
2500 935.2 71.3
2000
1435.8
1500
1000
500
0
Bread Cakes Dessert Mixes Frozen baked Pastries
goods
Source: Inkwood Research
www.ebimr.com