Page 53 - The European Baking Ingredients Market Report 2022 - Volume 2

European Baking Ingredients Market Report 2022
INKWOOD RESEARCH 53
Portugal

Portugal baked goods, brand share analysis, Portugal baked goods, market share analysis,
2021 (in %) 2021 (in %)

100% 100%
90% 83.3% 90% 80.5%
80% 80%
70% 70%
60% 60%
50% 50%
40% 40%
30% 30%
20% 20%
10% 1.0% 1.2% 1.3% 1.4% 2.2% 2.5% 3.0% 4.1% 10% 1.0% 1.4% 2.2% 3.0% 3.6% 4.1% 4.2%
0% 0%
Others Lidl Bollycao Donuts Auchan Dan Cake Bimbo Pingo Doce Continente Others Lidl Auchan Dan Cake Pingo Doce Bimbo Sonae Modelo Panrico

Source: Inkwood Research Source: Inkwood Research

save money on items that retain Whereas Panrico launched the Key players and brands in baked
their quality. Cerealia range, which is made goods industry
with carefully selected cereals In Portugal, Continente Pingo
• Bimbo launched a new range and seeds and contains olive Doce, Bimbo, Dan Cake, Auchan,
of bread, Natural 100%, oil for its exclusive fat content, Donuts, were the top brands.
made only with natural thus obtaining a unique taste.
ingredients, without additives Furthermore, Cerealia recipes Among others include Panrico –
or preservatives, as part of don’t have any added sugar. The Produtos Alimentares Lda, Sonae
the player’s commitment to brand has also launched new Modelo Continente Hipermercados
improving the quality and Rustic 0% (zero sugar content) SA, Bimbo Lda, Pingo Doce –
naturalness of its products. high-fiber bread in 2020. Distribuição Alimentar SA. n

Portugal bakery ingredients market, by type, 2020 (‘000 tonnes)

l Flours 282.82
l Sweeteners 10.77
l Fats and oils 10.50
l Milk 2.40
l Cocoa powder and liquor 1.00
l Emulsifiers and Co-emulsifiers 1.26
l Flavours 0.04
l Enzymes 0.05
l Other bakery ingredients 193.38

Source: Inkwood Research

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