Page 58 - The European Baking Ingredients Market Report 2022 - Volume 2

European Baking Ingredients Market Report 2022
INKWOOD RESEARCH
58 Turkey

TURKEY

TURKEY
Capital Ankara
Population 86,365,866 (2022)
GDP (in US$ billion) US$815.27 (2021)
Expenditures spent on food (%) 21.82% (2018)
Expenditure on food per capita (US$) US$1,209.8 (2018)
Recent developments/packaging
Source: Inkwood Research innovations/product launches/
marketing campaigns
• The ease and practicality of
dessert mixes will continue to
Key trends of bakery ingredients & • Artisanal bakers will continue appeal to consumers in the
baked goods observed in country to dominate baked goods coming years, with companies
• Because consumers are despite the impact of COVID-19, like Dr. Oetker selling both
concerned about the sanitation supported by the popularity traditional and more exotic
of unpackaged bread, the of traditional freshly baked dessert options.
pandemic has also impacted unpackaged leavened white
consumer behavior, and bread, in addition to cakes and Key players and brands in baked
packaged bread has grown more pastries. goods industry
popular. Supermarkets responded In Turkey, Uno, Eti, Bim, Dankek,
by offering self-packaging • The high inflation rate in Turkey Superfresh, Halk Ekmek, Dr Oetker
choices for unpackaged bread, in recent months of 2022 is etc. are the top brands.
although customers still prefer to expected to affect sales of baked
buy packaged bread. goods and ingredients. On the other hand, Eti Gida

Product Analysis – bakery ingredients

Turkey baked goods market, by product, 2021 (US$ Million)
14000

12000 2010.52
10000 8834.42 550.73 74.38 109.39
8000

6000
4000

2000
0
Bread Cakes Dessert Mixes Frozen baked Pastries
goods
Source: Inkwood Research

www.ebimr.com